:root {
    --orange: #ff6500;
    --orange-dark: #e65300;
    --dark: #111111;
    --text: #292929;
    --muted: #696969;
    --light: #f7f7f5;
    --border: #e9e9e6;
    --white: #ffffff;
}

* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

html {
    scroll-behavior: smooth;
}

body {
    font-family: Arial, Helvetica, sans-serif;
    color: var(--text);
    background: var(--white);
    line-height: 1.6;
}

a {
    color: inherit;
    text-decoration: none;
}

.container {
    width: min(1180px, calc(100% - 48px));
    margin: 0 auto;
}


/* HEADER */

.header {
    height: 82px;
    display: flex;
    align-items: center;
    background: rgba(255,255,255,.96);
    border-bottom: 1px solid var(--border);
    position: relative;
    z-index: 20;
}

.nav {
    display: flex;
    align-items: center;
    justify-content: space-between;
}

.logo {
    display: flex;
    align-items: center;
    gap: 11px;
    font-weight: 800;
}

.logo-mark {
    width: 37px;
    height: 37px;
    border-radius: 50%;
    background: var(--orange);
    color: white;
    display: grid;
    place-items: center;
    font-size: 21px;
}

.logo-text {
    font-size: 20px;
    letter-spacing: -0.6px;
}

.logo-text span {
    color: var(--orange);
}

.menu {
    display: flex;
    align-items: center;
    gap: 34px;
    font-size: 14px;
    font-weight: 600;
}

.menu > a:not(.btn):hover {
    color: var(--orange);
}


/* BUTTONS */

.btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    background: var(--orange);
    color: white;
    padding: 15px 25px;
    border-radius: 8px;
    font-weight: 700;
    transition: .2s ease;
}

.btn:hover {
    background: var(--orange-dark);
    transform: translateY(-2px);
}

.btn-small {
    padding: 11px 19px;
}

.btn-secondary {
    font-weight: 700;
    padding: 15px 4px;
}

.btn-secondary:hover {
    color: var(--orange);
}


/* HERO */

.hero {
    min-height: 670px;
    display: flex;
    align-items: center;
    position: relative;
    overflow: hidden;
    background:
        linear-gradient(180deg, #fff 0%, #fffaf6 100%);
}

.hero-content {
    position: relative;
    z-index: 2;
    padding-top: 35px;
    padding-bottom: 60px;
}

.eyebrow,
.section-label {
    display: inline-block;
    color: var(--orange);
    font-size: 12px;
    font-weight: 800;
    letter-spacing: 1.7px;
    text-transform: uppercase;
    margin-bottom: 21px;
}

.eyebrow {
    border: 1px solid #ffd5ba;
    background: #fff7f1;
    padding: 7px 12px;
    border-radius: 50px;
}

.hero h1 {
    max-width: 950px;
    color: var(--dark);
    font-size: clamp(48px, 6.4vw, 82px);
    line-height: 1.02;
    letter-spacing: -4px;
    font-weight: 800;
}

.hero h1 span,
.intro h2 span,
.why h2 span {
    color: var(--orange);
}

.hero-text {
    max-width: 680px;
    font-size: 19px;
    color: var(--muted);
    margin-top: 30px;
    line-height: 1.7;
}

.hero-buttons {
    display: flex;
    align-items: center;
    gap: 27px;
    margin-top: 35px;
}

.services-line {
    margin-top: 75px;
    padding-top: 25px;
    border-top: 1px solid var(--border);
    display: flex;
    align-items: center;
    gap: 17px;
    color: #747474;
    font-size: 13px;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: .6px;
}

.services-line i {
    width: 4px;
    height: 4px;
    border-radius: 50%;
    background: var(--orange);
}

.hero-glow {
    position: absolute;
    border-radius: 50%;
    filter: blur(5px);
}

.hero-glow-one {
    width: 440px;
    height: 440px;
    background: rgba(255,101,0,.07);
    right: -130px;
    top: 20px;
}

.hero-glow-two {
    width: 240px;
    height: 240px;
    border: 50px solid rgba(255,101,0,.05);
    right: 180px;
    bottom: -80px;
}


/* GENERIC */

.intro,
.services,
.method,
.why {
    padding: 110px 0;
}

.intro-grid,
.why-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 100px;
}

.intro h2,
.why h2,
.section-heading h2 {
    font-size: clamp(36px, 4vw, 54px);
    line-height: 1.08;
    letter-spacing: -2.3px;
    color: var(--dark);
}

.intro-copy {
    font-size: 17px;
    color: var(--muted);
}

.intro-copy p + p {
    margin-top: 18px;
}

.intro-copy strong {
    color: var(--dark);
}


/* SERVICES */

.services {
    background: var(--light);
}

.section-heading {
    max-width: 760px;
    margin-bottom: 55px;
}

.services-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 18px;
}

.service-card {
    background: white;
    border: 1px solid var(--border);
    border-radius: 13px;
    padding: 32px;
    min-height: 340px;
    position: relative;
    transition: .25s ease;
}

.service-card:hover {
    transform: translateY(-5px);
    border-color: #ffc59e;
    box-shadow: 0 20px 50px rgba(0,0,0,.06);
}

.service-number {
    position: absolute;
    top: 26px;
    right: 27px;
    color: #aaa;
    font-size: 12px;
    font-weight: 700;
}

.service-icon {
    width: 48px;
    height: 48px;
    border-radius: 10px;
    display: grid;
    place-items: center;
    background: #fff2e9;
    color: var(--orange);
    font-size: 25px;
    margin-bottom: 30px;
}

.service-card h3 {
    color: var(--dark);
    font-size: 21px;
    margin-bottom: 13px;
}

.service-card p {
    color: var(--muted);
    font-size: 15px;
}

.service-card a {
    position: absolute;
    bottom: 29px;
    color: var(--orange);
    font-size: 13px;
    font-weight: 700;
}


/* STATEMENT */

.statement {
    background: var(--dark);
    color: white;
    padding: 105px 0;
}

.section-label.light {
    color: #ff9148;
}

.statement h2 {
    max-width: 900px;
    font-size: clamp(40px, 5vw, 65px);
    line-height: 1.06;
    letter-spacing: -3px;
}

.statement h2 span {
    color: var(--orange);
}

.results {
    margin-top: 65px;
    border-top: 1px solid #333;
    padding-top: 30px;
    display: grid;
    grid-template-columns: repeat(4, 1fr);
}

.results div {
    font-size: 16px;
    font-weight: 700;
}

.results div::before {
    content: "●";
    color: var(--orange);
    font-size: 8px;
    margin-right: 10px;
}


/* METHOD */

.method-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    margin-top: 60px;
}

.method-item {
    padding: 0 30px;
    border-left: 1px solid var(--border);
}

.method-item:first-child {
    padding-left: 0;
    border-left: 0;
}

.method-item span {
    color: var(--orange);
    font-size: 13px;
    font-weight: 800;
}

.method-item h3 {
    margin: 20px 0 10px;
    color: var(--dark);
    font-size: 21px;
}

.method-item p {
    color: var(--muted);
    font-size: 14px;
}


/* WHY */

.why {
    background: var(--light);
}

.why-list > div {
    padding: 20px 0;
    border-bottom: 1px solid #ddd;
}

.why-list > div:first-child {
    padding-top: 0;
}

.why-list strong {
    color: var(--dark);
    font-size: 18px;
}

.why-list p {
    color: var(--muted);
    font-size: 14px;
    margin-top: 4px;
}


/* CONTACT */

.contact {
    background: var(--orange);
    color: white;
    padding: 100px 0;
    text-align: center;
}

.contact .section-label {
    color: white;
    opacity: .8;
}

.contact h2 {
    max-width: 800px;
    margin: auto;
    font-size: clamp(39px, 5vw, 61px);
    line-height: 1.05;
    letter-spacing: -2.5px;
}

.contact p {
    max-width: 630px;
    margin: 25px auto 32px;
    font-size: 17px;
    opacity: .9;
}

.btn-light {
    background: white;
    color: var(--dark);
}

.btn-light:hover {
    background: var(--dark);
    color: white;
}


/* FOOTER */

footer {
    background: var(--dark);
    color: #aaa;
    padding: 45px 0;
}

.footer-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 25px;
}

.footer-logo {
    color: white;
}

.copyright {
    font-size: 13px;
}


/* RESPONSIVE */

@media (max-width: 850px) {

    .container {
        width: min(100% - 34px, 1180px);
    }

    .header {
        height: 70px;
    }

    .menu > a:not(.btn) {
        display: none;
    }

    .logo-text {
        font-size: 18px;
    }

    .hero {
        min-height: auto;
    }

    .hero-content {
        padding-top: 80px;
        padding-bottom: 55px;
    }

    .hero h1 {
        font-size: 49px;
        letter-spacing: -2.5px;
    }

    .hero-text {
        font-size: 17px;
    }

    .services-line {
        flex-wrap: wrap;
        margin-top: 55px;
    }

    .intro,
    .services,
    .method,
    .why {
        padding: 75px 0;
    }

    .intro-grid,
    .why-grid {
        grid-template-columns: 1fr;
        gap: 42px;
    }

    .services-grid {
        grid-template-columns: 1fr;
    }

    .service-card {
        min-height: 310px;
    }

    .method-grid {
        grid-template-columns: 1fr 1fr;
        gap: 40px 0;
    }

    .results {
        grid-template-columns: 1fr 1fr;
        gap: 25px;
    }

    .footer-inner {
        flex-direction: column;
        align-items: flex-start;
    }
}

@media (max-width: 520px) {

    .hero h1 {
        font-size: 42px;
    }

    .hero-buttons {
        align-items: flex-start;
        flex-direction: column;
        gap: 10px;
    }

    .method-grid {
        grid-template-columns: 1fr;
    }

    .method-item,
    .method-item:first-child {
        padding: 0 0 25px;
        border-left: 0;
        border-bottom: 1px solid var(--border);
    }

    .results {
        grid-template-columns: 1fr;
    }
}


/* ==================================================
   HERO V2 - MARKETING ORANGE
   ================================================== */

.hero {
    min-height: 690px;
}

.hero-content {
    width: 100%;
    padding-top: 65px;
    padding-bottom: 35px;
}

.hero-main {
    display: grid;
    grid-template-columns: minmax(0, 1.12fr) minmax(390px, .88fr);
    align-items: center;
    gap: 70px;
}

.hero-copy {
    position: relative;
    z-index: 3;
}

.hero h1 {
    max-width: 760px;
    font-size: clamp(48px, 5vw, 72px);
    line-height: 1.01;
    letter-spacing: -3.5px;
}

.hero-text {
    max-width: 630px;
    font-size: 18px;
    margin-top: 26px;
}

.hero-buttons {
    margin-top: 31px;
}


/* VISUAL DIGITAL */

.hero-visual {
    position: relative;
    height: 470px;
    max-width: 500px;
    width: 100%;
    justify-self: end;
}

.hero-visual::before {
    content: "";
    position: absolute;
    width: 330px;
    height: 330px;
    border-radius: 50%;
    left: 50%;
    top: 50%;
    transform: translate(-50%, -50%);
    background:
        radial-gradient(
            circle,
            rgba(255,101,0,.13) 0%,
            rgba(255,101,0,.06) 40%,
            rgba(255,101,0,0) 72%
        );
}

.digital-orbit {
    position: absolute;
    border: 1px solid rgba(255,101,0,.16);
    border-radius: 50%;
    left: 50%;
    top: 50%;
    transform: translate(-50%, -50%);
}

.orbit-one {
    width: 285px;
    height: 285px;
}

.orbit-two {
    width: 420px;
    height: 420px;
    border-style: dashed;
    opacity: .7;
}


/* CENTRO */

.visual-center {
    position: absolute;
    left: 50%;
    top: 50%;
    transform: translate(-50%, -50%);
    width: 150px;
    height: 150px;
    border-radius: 50%;
    background: #111;
    color: #fff;
    display: flex;
    flex-direction: column;
    justify-content: center;
    align-items: center;
    text-align: center;
    box-shadow:
        0 24px 60px rgba(17,17,17,.18),
        0 0 0 12px rgba(255,255,255,.8);
    z-index: 3;
}

.visual-center span {
    width: 38px;
    height: 38px;
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    background: var(--orange);
    color: white;
    font-weight: 900;
    margin-bottom: 9px;
}

.visual-center strong {
    font-size: 16px;
    line-height: 1.05;
}


/* TARJETAS */

.visual-card {
    position: absolute;
    z-index: 4;
    min-width: 150px;
    background: rgba(255,255,255,.94);
    border: 1px solid rgba(0,0,0,.07);
    border-radius: 13px;
    padding: 13px 15px;
    display: flex;
    align-items: center;
    gap: 11px;
    box-shadow: 0 14px 38px rgba(20,20,20,.08);
}

.visual-icon {
    width: 34px;
    height: 34px;
    min-width: 34px;
    display: flex;
    align-items: center;
    justify-content: center;
    border-radius: 9px;
    background: #fff3eb;
    color: var(--orange);
    font-size: 18px;
    font-weight: 900;
}

.visual-card small {
    display: block;
    color: #929292;
    font-size: 8px;
    font-weight: 800;
    letter-spacing: .8px;
    margin-bottom: 2px;
}

.visual-card strong {
    display: block;
    color: var(--dark);
    font-size: 13px;
    line-height: 1.2;
}

.visual-seo {
    top: 28px;
    left: 46px;
}

.visual-maps {
    top: 89px;
    right: -4px;
}

.visual-web {
    bottom: 41px;
    left: 42px;
}

.visual-ai {
    bottom: 86px;
    right: -6px;
}

.visual-social {
    top: 206px;
    left: -27px;
}


/* LÍNEA SERVICIOS */

.hero .services-line {
    margin-top: 38px;
}


/* RESPONSIVE HERO V2 */

@media (max-width: 1050px) {

    .hero-main {
        grid-template-columns: 1fr .8fr;
        gap: 30px;
    }

    .hero h1 {
        font-size: clamp(46px, 5.5vw, 64px);
    }

    .hero-visual {
        transform: scale(.88);
        transform-origin: center right;
    }

}


@media (max-width: 850px) {

    .hero {
        min-height: auto;
    }

    .hero-content {
        padding-top: 55px;
        padding-bottom: 45px;
    }

    .hero-main {
        grid-template-columns: 1fr;
    }

    .hero-copy {
        max-width: 700px;
    }

    .hero h1 {
        font-size: clamp(45px, 10vw, 64px);
        letter-spacing: -2.7px;
    }

    .hero-visual {
        justify-self: center;
        margin-top: 20px;
        transform: none;
        max-width: 500px;
    }

    .hero .services-line {
        margin-top: 20px;
    }

}


@media (max-width: 560px) {

    .hero-content {
        padding-top: 42px;
    }

    .hero h1 {
        font-size: 44px;
        line-height: 1.02;
        letter-spacing: -2.2px;
    }

    .hero-text {
        font-size: 17px;
    }

    .hero-visual {
        height: 400px;
        transform: scale(.82);
        transform-origin: top center;
        margin-bottom: -65px;
    }

    .hero-buttons {
        gap: 18px;
    }

}


/* ==================================================
   HERO V2 - AJUSTE MÁRGENES LATERALES
   ================================================== */

.hero-content {
    padding-left: 55px;
    padding-right: 55px;
}

.visual-maps {
    right: 20px;
}

.visual-ai {
    right: 20px;
}

.visual-social {
    left: 0;
}


/* En pantallas más pequeñas recuperamos el margen normal */
@media (max-width: 1250px) {

    .hero-content {
        padding-left: 30px;
        padding-right: 30px;
    }

}

@media (max-width: 850px) {

    .hero-content {
        padding-left: 22px;
        padding-right: 22px;
    }

}


/* HERO - AJUSTE VERTICAL FINAL */

.hero-content {
    padding-top: 35px;
}

@media (max-width: 850px) {
    .hero-content {
        padding-top: 42px;
    }
}


/* ==================================================
   LOGO MARKETING ORANGE
   ================================================== */

.logo-image-link {
    display: flex;
    align-items: center;
    line-height: 0;
}

.header-logo {
    display: block;
    width: auto;
    height: 64px;
    object-fit: contain;
}


/* TABLET */

@media (max-width: 850px) {

    .header-logo {
        height: 56px;
    }

}


/* MÓVIL */

@media (max-width: 520px) {

    .header-logo {
        height: 48px;
        max-width: 220px;
    }

}